
Art Direction
UX/UI Design
Photography
A designer with an artist's heart, I aim to create a design that can spark the human’s mind.
I believe human-centered design makes digital products enrich people’s lives!
Brief of what I dofreelance art director
Learn about me moreI recently started a freelancer life as an art director.
A journey that knocking a higher ceiling with a belief of strong value in design.
I’m honored to be with creative people that gather with empowering belief on every project.
INTERACTIVE DESIGN
Art Direct
Photography
Visual Design
Move your mouse
"This is how the magic happens"
Observe and
Research
Project Objective
Target Audience
Market Competitors
Product Lifecycle
Content Requirements
Functional Specifications
User
Painpoints
Goals
Brainstorm
Design Strategy
My design philosophy is to come up with a solution-based design approach that can fulfill consumer’s needs and help my clients achieve business objectives.
To this happen, lots of ideas need to be generated and validated. The end goal of this phase is to strategize how to implement the idea which is functionally value and visually appealed.
Prototype &
Generate Contents
Start creating and experiment with visual assets to find the best way to present the product to the consumer.
By doing a prototype and usability test, understand what works and what doesn’t in order to Iterate the user’s feedback quickly.
And make sure everything is seamless and simple before the project launch.
Information Architect
Visual Design
Interactive design
Usability Testing
Project Launch
Continuously develop
the project
I believe in the power of user-centered research. It continuously iterates the problems discovered from the real-user data and optimized the project regarding it.
That's the reason why I love the long-lasting business relationship because that helps both ends to grow consistently by expanding the project.
